Undo gummies

Website Design

Brand Direction

Content Creation

Creative Direction

Art Direction

UNDO is a Los Angeles–based wellness brand redefining what a supplement company can look like. They came to Sundae Mood ready to evolve, and to step away from the traditional “vitamin brand” aesthetic and build something intentional, aspirational, and design-led.

We developed a full creative direction and digital revamp anchored in confidence, simplicity, and quiet luxury. The new identity combines sleek minimalism with warm, expressive details, crafting a world that feels lifestyle-first and emotionally resonant.

The redesigned website mirrors that same balance: clean, intuitive, and immersive. Soft gradients, storytelling-driven flow, and subtle motion make the experience feel premium yet approachable.


Sundae Mood continues to guide UNDO’s creative evolution as their ongoing creative director and design partner, shaping their socials, campaign visuals, AI-driven imagery, and seasonal brand moments that keep the identity evolving while staying unmistakably UNDO.

A wellness brand turned lifestyle statement: modern, desirable, and unapologetically cool.

Here’s what it feels like to work with an agency that actually gets it.

  • "Sundae Mood was amazing to work with from start to finish! They understood my vision right away and brought it to life even better than I imagined. They absolutely nailed the aesthetic I was going for. Their design skills are truly impressive, and they have a great eye for detail and style. The team was communicative, friendly, and super flexible throughout the whole process. Everything was delivered on time, and they stayed organized and efficient while still making space for creativity. I highly recommend working with Sundae Mood if you’re looking for a team who really listens and delivers top-quality results!"

    - Charlotte @lottiesswimwear

  • "Sundae Mood is the best of the best! Nellie understood my vision right away and make it come to life. I am very excited to use them again on future projects :). I cannot say enough positive things about them and have already recommended her to others for projects they will have in the future."

    - Karlyn @nylrak.la

  • "I had the pleasure of working with Sundae Mood as my social media team and creative studio, and I cannot recommend them enough. From the moment we started, it was clear how skilled and passionate they are about their work. Sundae Mood brought incredible creativity to every project, always finding fresh, engaging ways to bring my vision to life. What truly sets them apart is their hands-on approach — always involved, communicating clearly, and making sure every detail was perfect. Their energy and enthusiasm made them an absolute joy to work with. If you’re looking for a team that combines expertise, creativity, and true dedication, Sundae Mood is the one to hire!"

    - Ellie